Nuh Dutty Up Jamaica is the public education campaign component of the Clean Coasts Project (CCP).
The Clean Coasts Project (CCP) is a partnership between the Tourism Enhancement Fund (TEF), Wisynco and the Jamaica Environment Trust (JET). Launched in 2014 with J$34.5 million in funding from TEF, Phase I of the project included environmental education for adults and children along with practical strategies for tackling poor solid waste management and marine debris in Jamaica. Some of CCP’s achievements are:
In July 2015 JET signed a new grant agreement with TEF for J$60 million to extend the Clean Coasts Project until June 2016. CCP Phase II built on the success of the first phase:
Phase III of the Clean Coasts Project began in February 2017. The Tourism Enhancement Fund continues as the main donor for the project. Wisynco has been added as the main CCP corporate sponsor. Phase III project activities have included: